Americans are more committed to either buying or selling a home this year, according to Prudential Real Estate’s fourth quarter Consumer Outlook Survey. Of the 2,500 individuals polled, 78 percent looked favorably on the market, up 15 points from the previous year. Over 60 percent of the respondents said that they planned on entering the housing market either as a buyer or seller.
“Consumers understand that the U.S. economy and residential real estate continue moving in positive directions,” said Earl Lee, CEO of HSF Affiliates LLC, Prudential’s parent company, in a press release. “Accordingly, they’re feeling much better about their personal situations and want to take advantage of attractive home prices in many markets and interest rates that remain low by historical standards.”